


Website Design and Development for a talent development company
PROJECT DETAILS The main goal of this project is to design and develop a new website for our company that will reflect our new services and branding. The website should be mobile-optimized, user-friendly and easy to maintain.

Growth strategy involving launching a new product platform
The primary focus for the student team will be: Strategy - Develop an implementation plan for entering a new market; develop a go-to-market strategy; identify new funding and grant opportunities Marketing - Complete a full customer, competitor, market, and environmental analysis; complete a marketing strategy review; design a new marketing strategy (product, place, price, and promotion); Sales - design a new/improved pricing or service structure. Talent - Design a new/improved recruitment process; recommend strategies for attracting hire quality talent

Research for a New Cross-functional Market Segment
Research and then write a research report on a potential new customer segment that cuts across two organizational functions.

Market Research for a New Cross-functional Market Segment
Research and then write a research report on a potential new customer segment that cuts across two organizational functions.

Market Research for a New Cross-functional Market Segment
Research and then write a research report on a potential new customer segment that cuts across two organizational functions.