

- Description
-
We are a small non-profit company that offers community based prenatal classes in Vancouver, BC. We have been recommended by midwives and physicians across the lower mainland since 1973. We encourage family-centred maternity and newborn care, a dynamic process that responds to the needs of the birthing person and their family. Our teachers, all health professionals and parents, possess extensive training and personal knowledge of pregnancy, birth and parenting issues to facilitate and improve your childbearing experience.
- Number of employees
- 2 - 10 employees
- Year established
- 1973
- Company website
- https://www.childbearing.org/
- Categories
- Digital marketing Lead generation Social media marketing
- Industries
- Education Hospital, health, wellness & medical
Recent projects
Marketing Strategy
We would like students to help us develop a marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: How should we promote our company to ensure we are being seen by pregnant people in Vancouver / BC (for our online classes) What social media channels should we utilize? What budget is appropriate for advertising in the future How do we market our online classes differently from our in-person ones? How to develop a strong content strategy
Digital Content Creation
We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. We have a detailed marketing strategy document that will help guide you. Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.